Key Takeaways
Streetscape renderings (also sometimes known as landscapes) are high quality images depicting cityscapes, commercial spaces and local areas from street level
These lifelike digital creations are usually a combination of realistic architectural elements like building facades, images of pedestrians and vehicles, and other street elements, showing what a building will look like in its natural environment
For constructions professionals and real estate designers, urban landscapes are game-changers that can enhance marketing, help design evaluation be completed more accurately, and enhance presentations to interested parties
Comprehensive use of components like various lighting conditions, an almost limitless range of materials, textures, and vegetation help the viewer navigate city, local, and commercial landscapes as if they were viewing them in real life
We provide quick, affordable archviz services made using cutting-edge software, and can get a quote to you in 5 - 10 minutes
What is Streetscape Rendering?
Imagine strolling down a busy city block or through a tree lined street without leaving your couch. That's the beauty of our services - our highly skilled CGI artists capture the energy of urban, commercial and residential life in high quality, photorealistic detail.
Very different to normal interior, exterior or floor plan architectural visualization, streetscape architecture designs help you to experience the vibe of neighborhoods and public areas - the next best thing to actually being there yourself.
What are the Elements of Streetscape Rendering?
At its core, these visual representations combine very realistic 3D models showing the shape of buildings, sidewalks, street furniture, green spaces, and their surrounding landscaping and other architectural details, combined with the people, vehicles, and commerce that would be occurring in the area, giving your CGI images a very dynamic look and feel.
Each element comes together to show the functionality of the space and how all the materials and textures come together to form a cohesive whole.
Benefits of Streetscape Renders for Developers and Architects
In 2024's fast-paced real estate industry, our renderings are a vital planning tool for smart developers, real estate pros, and urban planning.
They can play a crucial role in showing exactly how a proposed building or development or urban design will fit in with its surrounding buildings, showcasing the impact on the overall streetscape design.
For constructors, high-quality cityscapes are powerful marketing assets that gives the client (potential buyers, tenants, investors, and stakeholders) a realistic look at the end product.
They show off the building's style, and give a visual summary of how it integrates with the neighborhood allowing an easier understanding of the project's scope / vision.
Architects can use 3D urban landscape images to evaluate multiple design options or components like the visual geometry or the project. They can also experiment with architectural elements, and communicate their concepts to clients very clearly.
The ability to visualize a project from every angle and what it may include - aerial views, 3d virtual tour, you name it - streamlines the design process and facilitates seamless collaboration with stakeholders.
What Makes a Great Streetscape Rendering?
Creating photo-realistic cityscape requires a high level of skill and experience and can be quite an intricate process.
It requires a perfect blend of skill with the software and architectural principles, and aesthetic vision.
3D Modeling Techniques
Precision is crucial here. Modelling techniques evolve over time, so it's important to be up to date with the latest software and what it's capable of.
Accurate CGI models of buildings, surrounding structures, and streetscape elements like signage, streets and lanes, street lamps etc. set the foundation for a believable digital creation.
Lighting, Atmosphere and Framing
Just like in photography, lighting can make or break a streetscape rendering's realism.
The correct use of white balance and shadow adds a layer of depth, and sets the mood for digital images.
Framing is also super important. Choose the wrong angle to render the image and you could have a tree or shrub blocking the view, or be focusing on a brick wall and not much else. It's important to understand how to frame an image from the best angles to get the most out of it.
Adding Movement and a "Lived In" Sense With People and Cars
You can't truly get a sense of what an area is like without people, vehicles, and general urban buzz and atmosphere - this is where streetscapes excel.
Adding these dynamic elements really breathes a lot of life into the scene, making it more realistic for the viewer and allowing them to place themselves there in their imagination.
Advantages of Streetscape Renderings
Our visualizations are more than just pretty pictures.
For real estate pros, architects, and developers, these renderings offer a wide range of benefits.
With them you can:
Showcase how a proposed development integrates with its surroundings
Create high-impact visuals for marketing materials (both print and digital mediums) and to use in your best sales pitches
Get ahead of your competitors by using cutting-edge architectural visualization technology like streetscape 3d tours, which allow anyone with a VR headset to place themselves into the design in a fully immersive way
Evaluate your project's environmental footprint, helping you to focus on the sustainable aspects of its design
Get enthusiastic buy-in from people involved in the project
Types of Streetscape Rendering
Urban Landscapes
These visualizations help you express the vibe of downtown living, showing how your architectural projects will integrate with public areas like gardens and parks, commercial spaces or other established buildings.
Residential Streetscapes
Focused on the community vibes in your local neighborhood area, these designs bring together homes, townhouses, beautiful outdoor areas, and all of the best neighborhood hangouts.
Commercial Streetscapes
Imagine bustling shopping districts, entertainment hotspots, and busy business centers, nightlife areas with restaurants and bars and cafes and eateries during the day, complete with the pedestrians walking past and visiting them.
Pricing for 3D Streetscape Rendering Services
The cost for 3D streetscape rendering can vary quite a lot based on complexity, scale, and level of detail, but as a general guide, a signal view starts at around $500.
We don't use generic pricing models, every quote we give is completely custom, competitive and tailored to your project's unique needs.
You can learn more about our pricing factors at [https://render3dquick.com/blog/how-much-does-3d-rendering-cost].
Get a Quote in 5 - 10 Minutes
Ready to bring your streetscape vision to life in 3D?
Hit us up today to see how our state-of-the-art 3D rendering streetscape design services can help make your projects into a tangible and impressive reality.
Give us a call on 1-877-350-3490 or fill out our quote request form and we'll get back to you in 5 - 10 minutes.
Alex Smith
Manager & Co-Owner Render 3D Quick
Article checked for accuracy and edited by Alex Smith: a manager and co-owner at Render3DQuick, with over 6 years’ experience project managing our large team of 3D rendering professionals. Alex is obsessed with architecture and is a CAD design specialist in his own right and an expert in the field of architectural visualization, 3D rendering, and virtual reality tours.
As the first point of contact when you get in touch with Render3DQuick, Alex loves sharing his knowledge and answering any questions you may have about architectural visualization or the latest technologies and techniques they utilize.
Connect with Alex on LinkedIn here.